{"id":13668,"date":"2009-02-18T10:41:13","date_gmt":"2009-02-18T09:41:13","guid":{"rendered":"http:\/\/www.comicbox.com\/?p=13668"},"modified":"2009-02-18T10:41:13","modified_gmt":"2009-02-18T09:41:13","slug":"dc-comics-announces-after-watchmen-whats-next","status":"publish","type":"post","link":"https:\/\/www.comicbox.com\/index.php\/news-english\/dc-comics-announces-after-watchmen-whats-next\/","title":{"rendered":"DC Comics Announces \u00ab\u00a0After Watchmen, What’s Next?\u00a0\u00bb"},"content":{"rendered":"

\"DC[ENGLISH] DC Comics tells us:<\/strong> The excitement surrounding the upcoming WATCHMEN feature film has brought new readers to the graphic novel format. Now that they\u2019ve read WATCHMEN, where do they go next? Help point them in the right direction with DC\u00a0Comics\u2019 \u201cAFTER\u00a0WATCHMEN, WHAT\u2019S NEXT?\u201d program. DC Comics has developed a marketing campaign that spotlights several award-winning, best-selling titles from our various imprints. Each book reflects an aspect of WATCHMEN\u2019s broad appeal \u2014 including other works by Alan Moore, science fiction tales, post-modern super hero action and sophisticated titles for mature readers \u2014 and is a great entry point for both new fans just discovering graphic novels and established readers looking to try something new.<\/p>\n

The program is supported by an extensive marketing campaign including five promotionally-priced reprint Specials which are rush solicited below.<\/p>\n

The marketing campaign includes:<\/p>\n

Five \u201cAFTER WATCHMEN, WHAT\u2019S NEXT?\u201d Specials featuring a cover price of just $1.00:<\/p>\n

\u2022\u00a0SAGA OF THE SWAMP THING #21 SPECIAL EDITION
\n\u2022\u00a0TRANSMETROPOLITAN #1 SPECIAL EDITION\u00a0
\n\u2022\u00a0PLANETARY #1 SPECIAL EDITION
\n\u2022\u00a0PREACHER #1 SPECIAL
\n\u2022\u00a0IDENTITY CRISIS #1 SPECIAL<\/p>\n

Please see below for more information on these Specials.<\/p>\n

Print:
\n\u2022\u00a032-page booklet to be given away at conventions, comics shops and book stores
\n\u2022\u00a0House ads in the DC Universe, Vertigo and WildStorm titles
\n\u2022\u00a0Editorial page promotions in Vertigo: On the Ledge, DC Nation and WildStorm Stormfront columns
\n\u2022\u00a0Trade ads<\/p>\n

Online:
\n\u2022\u00a0E-mail Blasts
\n\u2022\u00a0National Consumer Online Banner Advertising Campaign
\n\u2022\u00a0Retailer Tools on DC Comics retailer page on diamondcomics.com
\n\u2022\u00a0Checklist, Header Card, Shelf Talker and Bag Slick
\n\u2022\u00a0Bag Stuffer for DC Retailer page for Direct Market retailers<\/p>\n

Social Networking:
\n\u2022\u00a0AFTER WATCHMEN, WHAT\u2019S NEXT? MySpace Group
\n\u2022\u00a0AFTER WATCHMEN, WHAT\u2019S NEXT? Facebook Group<\/p>\n

Conventions:
\n\u2022\u00a0Ad pages in Convention Program Guides
\n\u2022\u00a032-page Booklet distribution at DC booth
\n\u2022\u00a0Bookmark distribution at DC booth<\/p>\n

DCCOMICS.COM:
\n\u2022\u00a0Website at www.readwatchmen.com<\/a>
\n\u2022\u00a0Showcase titles on the homepages of DC, WildStorm and Vertigo throughout February, March and April to capture new WATCHMEN readers
\n\u2022\u00a0Articles on DC, Vertigo and WildStorm homepages<\/p>\n

Co-op:
\n\u2022\u00a0Co-op Movie Slide
\n\u2022\u00a0Co-op Ad Slick<\/p>\n

DC COMICS RUSH SOLICITS FIVE \u201cAFTER WATCHMEN, WHAT\u2019S NEXT?\u201d SPECIALS
\nTying into the new \u201cAfter Watchmen, What\u2019s Next?\u201d program, DC rush solicits five key titles priced at just $1.00 each!<\/p>\n

These titles will arrive in stores weekly beginning March 11, and prominently feature the \u201cAfter Watchmen, What\u2019s Next?\u201d branding and trade dress. Each is offered to all Diamond retailers at a special \u201cC\u201d discount code of 60% off.<\/p>\n

Retailers may order these issues by contacting their Diamond Customer Service Representative or DC Sales Representative, or by email at reorders@diamondcomics.com<\/a>.<\/p>\n

The \u201cAFTER WATCHMEN, WHAT\u2019S NEXT?\u201d Specials are:<\/p>\n

SAGA OF THE SWAMP THING #21 SPECIAL EDITION (JAN098009)
\nWritten by Alan Moore
\nArt by Stephen Bissette & John Totleben
\nCover by Tom Yeates
\nOn sale March 11; 32 pg, FC, $1.00 US \u2022 MATURE READERS
\nFinal Order Cutoff date: February 19<\/p>\n

TRANSMETROPOLITAN #1 SPECIAL EDITION (JAN098010)
\nWritten by Warren Ellis
\nArt by Darick Robertson & Jerome K. Moore
\nCover by Geof Darrow
\nOn sale March 18; 32 pg, FC, $1.00 US \u2022 MATURE READERS
\nFinal Order Cutoff date: February 26<\/p>\n

PLANETARY #1 SPECIAL EDITION (JAN098011)
\nWritten by Warren Ellis
\nArt and cover by John Cassaday
\nOn sale March 25; 32 pg, FC, $1.00 US
\nFinal Order Cutoff date: March 5<\/p>\n

PREACHER #1 SPECIAL EDITION (JAN098012)
\nWritten by Garth Ennis
\nArt by Steve Dillon
\nCover by Glenn Fabry
\nOn sale April 1; 48 pg, FC, $1.00 US \u2022 MATURE READERS
\nFinal Order Cutoff date: March 12<\/p>\n

IDENTITY CRISIS #1 SPECIAL EDITION (JAN098013)
\n\u00a0Written by Brad Meltzer
\nArt by Rags Morales & Michael Bair
\nCover by Michael Turner
\nOn sale April 8; 48 pg, FC, $1.00 US
\nFinal Order Cutoff date: March 19<\/p>\n","protected":false},"excerpt":{"rendered":"

[ENGLISH] DC Comics tells us: The excitement surrounding the upcoming WATCHMEN feature film has brought new readers to the 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